Speed as the New Normal

Agencies Aren't Slowing Down. Neither. Can. You.

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Readiness is a competitive advantage.

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The days of 90-day proposal efforts are disappearing.

Agencies are under pressure to accelerate acquisition timelines. Procurement reforms, mission urgency, and leadership expectations are all pushing in the same direction: faster awards, shorter response windows, and less patience for contractors who need time to "spin up."

Most BD teams aren't built for this. They rely on heroics. They staff up after RFP release. They scramble through pink teams and red teams with content that's still being drafted the night before.

That worked when timelines were forgiving. It doesn't work anymore.

What do winners do?

They're not faster writers. They're just better prepared.

Pre-built content libraries that actually get used. Capture strategies that translate directly into proposal outlines. Review processes that are rehearsed. Teams that know their roles before the clock starts.

Speed is about eliminating the chaos that eats your timeline before you've written a single word.

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Is my organization a winner?

If an RFP dropped tomorrow with a 30-day response window, would your team execute with confidence or panic?

If the answer is panic, that’s a readiness problem, and that’s something you can fix before the next opportunity hits.

The agencies aren't going to slow down for you. The competitors who've already solved this problem won't either.

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Click here to speak with a Shipley consultant.