Shipley Announces Official Operations in Middle East and North Africa (MENA) region

Shipley Establishes Operations in MENA Region to Support Global Clients and Pursuits throughout Middle East and North Africa.

Kaysville, Utah, USA – January 22, 2021 — Shipley Associates today announced the official opening of operations in the Middle East and North Africa (MENA) region. This office joins Shipley’s global operations in 11 other countries, including company headquarters in Kaysville, Utah, USA. The business is registered and recognized under Shipley Limited in the United Kingdom as Shipley MENA.

The new Shipley MENA operation supports clients based in the Middle East, GCC, Turkey, North Africa and other Arabic Speaking countries with full access to the resources in the UK, India, USA and other Shipley offices as well. Shipley MENA will support more than 20 countries in the region, and we are glad to add and support the Arabic language to our industry.

“We are thrilled to have Ahmad leading Shipley’s MENA business; his expertise and experience extends Shipley’s global footprint permanently to this important region. As with our other global offices, Ahmad will utilize Shipley’s proven tools and processes to address our clients’ business winning needs,” said Todd Barnett, President and CEO of Shipley.

Shipley MENA joins Shipley’s other operations around the world, including UK, India, Australia, Canada, Japan, Korea, Denmark, Sweden, Germany, France, Costa Rica, Romania and Spain. Clients benefit from access to Shipley resources, talent, training programs and intellectual property on a global scale. The mission of Shipley globally is to help clients win business.

“Companies continue to turn to Shipley to support their business winning needs across the globe. Our new MENA office will provide additional bid and proposal support using proven Shipley methods and tools in this growing region.” said Brad Douglas, EVP Global Strategy at Shipley.

“Shipley adds competitive advantages to the companies to win business more than before. Shipley process and methodology are transforming MENA-based companies into another level. We have touched the value of our services and workshops; companies are managing opportunities better and winning most of them!” said Ahmad Al-Zoubi, Managing Director of Shipley MENA.

“I am delighted to consolidate our business in the Middle East under this operation. Shipley MENA gives us the opportunity to demonstrate our long-standing commitment to our clients in the region.” said Tony Birch, Chairman of Shipley Limited.

For more information about Shipley MENA, please visit www.shipleywins.me.

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About Shipley Associates

Since 1972, Shipley Associates has provided organizations and individuals with business development consulting, staff augmentation, and training services focused on winning business in highly competitive environments. With over 400 employees and consultants worldwide, Shipley supports major business development projects from strategy development, process improvement, web-based and classroom training, sales enablement, capture planning and proposal writing and management on over 850 proposal efforts per year.

Shipley, the global leader in business development services, also provides capture management and proposal development services to 23 of the top 25 U.S. defense contractors and has worked with 42 of the top 50 Fortune 500 companies to improve sales performance and pursuit win rates.

Shipley Associates-Lohfeld Consulting Group Strategic Alliance FAQs

About the Strategic Alliance
1. What is the purpose of this strategic alliance?
This strategic alliance strengthens our market position, expands our capabilities, and allows us to better serve our clients. This allows us to offer training electives for our certification program through Lohfeld, enhances Lohfeld Consulting's global reach and creates opportunities for Shipley's licensees, and enables us to respond quickly to the evolving GenAI marketplace in bid and proposals.
2. Will Lohfeld and Shipley remain independent, or will they be fully integrated?
Both companies will operate independently after the strategic alliance. This structure allows each company to maintain its unique identity and focus on delivering value to clients while exploring collaboration opportunities. They will operate under a strict firewall policy that prevents the disclosure of any competition-sensitive data.

From a governance perspective, Lohfeld's CEO Beth Wingate will report to Shipley's CEO Todd Barnett and the Shipley board.
3. How will this strategic alliance affect Shipley’s strategy?
Our overall strategy remains unchanged.
4. Will Shipley and Lohfeld continue to compete?
Yes, we will compete as firewalled subsidiaries of private equity groups routinely do. At times, we may partner on a case-by-case basis.
Impact on Employees and Licensees
5. Will there be layoffs because of the strategic alliance?
There are no planned layoffs. Both companies will continue to operate independently and remain focused on growth, not cost-cutting.
6. How will this affect my role and responsibilities?
Your role and responsibilities will remain the same.
7. Will employee benefits, policies, or compensation change?
Shipley's employee benefits, policies, and compensation practices will remain unchanged.
8. Will there be opportunities for employees to work on projects with the acquired company?
At times, we will jointly collaborate on projects according to the direction given in our firewall policy.
9. How will this impact Shipley's global licensees?
We anticipate that the strategic alliance between Shipley and Lohfeld will drive more global opportunities as we expand our client base. We will continue to follow the Global Sales Protocol, sharing it with Lohfeld's leadership.
Operational Changes
10. How will this strategic alliance impact our day-to-day operations?
There will be no immediate changes to our day-to-day operations. Each company will continue to operate independently while exploring synergies that benefit both organizations.
11. What happens to existing partnerships or vendor agreements?
Existing partnerships and vendor agreements will remain in place. Any potential changes will be carefully evaluated and communicated as needed.
Clients and Markets
12. How will this strategic alliance benefit our clients?
  •  Expand Training Opportunities: Shipley and Lohfeld’s globally recognized professional training programs will continue to create a seamless pathway for professionals to develop their skills and credentials, ensuring they remain competitive in today’s dynamic business environment.
  •  Enhance Global Reach: Lohfeld Consulting Group will leverage Shipley’s worldwide operations to expand its services across Shipley’s international network that covers 40 countries through 17 regional offices.
  •  Exploit Generative AI Capabilities: Both organizations bring deep expertise assisting companies to take advantage of the “force multiplier” capabilities GenAI offers for business development, capture, and bid and proposal development through training, workshops, implementation, and consulting support.
13. How will this affect our position in the market?
The strategic alliance solidifies our position as a market leader by expanding our capabilities, offerings, and talent pool.
The Transition
14. Who should I contact if I have questions or concerns about the strategic alliance?
Please reach out to your manager with any questions. We are committed to keeping communication open throughout this process.
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