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INFORMATION TECHNOLOGY AND SYSTEMS

Technology Company Scales Global Proposal Excellence Through Strategic Partnership

Business Impact

Since 2017, Shipley has partnered with this global technology company to build and scale a high-performing international proposal capability:

65%

win rate achieved

224 wins

worth $1.5B over three years

~20%

above industry win rate benchmark

International

proposal teams built with in-country expertise

Additionally, Shipley funded and launched professional association chapters in Europe and Central America to develop robust local talent pipelines and expand access to qualified proposal professionals in strategic international markets.

Client Challenge

The company faced inconsistent proposal quality, low win rates, and limited dedicated proposal capacity to support international opportunities. Existing resources also lacked the in-country expertise needed to navigate the legal, regulatory, procurement, and cultural requirements of individual markets. The company needed a scalable approach that could improve proposal performance while building sustainable capability across international markets and business lines.

Shipley Solution

Building International Proposal Teams with In-Country Expertise

Shipley built international proposal teams with the specialized expertise needed to compete effectively across Central America, Europe, Asia, and the United States. Teams combined proven proposal expertise with an understanding of the legal, regulatory, procurement, and cultural requirements unique to each market.
Result:
Significantly increased the client's international win rates while establishing a scalable proposal capability across multiple markets.

Delivering Consistent Quality Under Pressure

Shipley teams manage complex proposals under tight deadlines while maintaining the responsiveness and quality leadership requires.
Result:
Leadership and key stakeholders consistently praise Shipley’s extraordinary support during high-stakes pursuits, including major federal, state, and commercial opportunities.

Driving Efficiency Through Content Management

Shipley implemented and manages the client's content management platform, transforming how teams organize and reuse content, collaborate, and develop winning proposals.
Result:
Reduced proposal costs through faster turnaround times and streamlined workflows while maintaining superior quality ratings.

Advancing Capabilities Through Continuous Innovation

As part of career development planning, Shipley provides training and certification pathways for employees that modernize established proposal practices through AI and other emerging technologies.
Result:
The client continues to stay current with emerging technologies while strengthening long-term proposal capabilities across the organization.

What Makes the Partnership Successful

The partnership thrives on mutual trust, deep collaboration, and a shared commitment to excellence:

Deep institutional knowledge

of the client’s business environment, stakeholders, and expectations, developed through years of collaboration.

Trusted partner approach

Shipley team members integrate seamlessly with client teams and have earned the confidence of leadership through consistent, long-term support.

Continuous investment in talent development

that accelerates access to qualified proposal professionals while strengthening the team’s skills and professional growth.

Consistent performance

that maintains high quality across complex pursuits, markets, and business environments.

Ready to scale your proposal operations globally?

Partner with Shipley to build scalable international proposal capabilities with the specialized expertise, talent, and infrastructure needed to compete effectively across markets.

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